Selected work

This covers highlights from my 5-year career. Don't see exactly what you're looking for? Let's chat - I might other relevant projects or experience, or can connect you with the right person.
How I designed a B2B strategy that saved EGYM 600+ operational hours
How I designed a B2B strategy that saved EGYM 600+ operational hoursB2B, Product Strategy, Service Design & UX Research
Designing AI-powered training plans that simplified user onboarding
Designing AI-powered training plans that simplified user onboardingUX Research & Innovation
Increasing retention for strength training software used by 1M+ users monthly
Increasing retention for strength training software used by 1M+ users monthlyMixed Methods, UX Research & Field Work
AJ&Smart - Helping 13+ startups and Enterprises launch new products & strategies
AJ&Smart - Helping 13+ startups and Enterprises launch new products & strategiesDesign Sprints & UX Research

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